Use Case
Manage QR codes across clients, A/B test print campaigns, and generate performance reports that prove offline ROI.
Marketing agencies juggle multiple clients, each with their own campaigns, channels, and reporting requirements. As marketing ROI statistics consistently show, clients expect measurable results. When a client asks "how did our flyer campaign perform?" - you need real numbers, not estimates.
The problem with most QR code tools is that they treat every QR code as an isolated item. For an agency managing 50+ QR codes across 12 clients, this becomes chaos. You need a way to organize codes by client, tag them by campaign and channel, and generate focused reports that show only the data relevant to each client.
Scanely provides client workspaces on Business and Lifetime Business. Each workspace separates QR codes, analytics, team access and conversion settings. Add your client’s report branding, invite an editor or viewer, and use campaign tags to organize placements within that space.
The value goes beyond reporting. With dynamic QR codes, you can update a client's landing page mid-campaign without reprinting any materials. When a client launches a new website or changes their promo offer, you update the URL in Scanely and every printed piece instantly redirects. Learn more about how QR code scan tracking works.
Create client workspaces with team roles on Business or Lifetime Business. Organize placements with tags inside each space.
Create two QR codes for the same campaign. Test different placements, designs, or CTAs and compare scan data.
Export scan data to CSV and drop it into your client reporting deck. Device, location, time - all there.
Show clients exactly how many people engaged with their print materials. No more guessing about flyer performance.
| Aspect | Manual tracking | With Scanely |
|---|---|---|
| Campaign tracking | Manual UTM links, no offline tracking | Per-channel QR codes with automatic scan tracking |
| Client organization | Spreadsheets and shared folders | Client workspaces with separate access and campaign tags |
| A/B testing print | Impossible to compare print placements | Two QR codes, same campaign, compare data |
| Client reporting | Estimate impressions from foot traffic | CSV export with exact scan counts and trends |
| Mid-campaign changes | Reprint all materials | Update QR destination URL instantly |
| Proving offline ROI | Rely on client trust and estimates | Hard data showing scan-to-visit engagement |
From client onboarding to monthly reporting, Scanely fits into the agency workflow at every stage. Here are the most common ways agencies get value from QR code tracking.
Create a separate workspace for each client on Business or Lifetime Business, then tag codes by campaign. Switch workspace to view its QR codes, analytics and conversion results. Account QR and scan limits are shared across all owned workspaces.
Create two QR codes for the same campaign, each pointing to a different landing page. Place them on identical flyers in different locations. After two weeks, the scan data shows which landing page converts better. Use our flyer ROI calculator to estimate expected engagement before printing.
Select a client workspace, then download its branded PDF report for the last 30 days on Business or Lifetime Business. Raw scan CSV is available on Pro, Business and all Lifetime plans, scoped to the workspace and optionally one QR code. It includes code, time, device and location data, but not campaign tags.
Establish a consistent tagging convention across your agency. A tag like "client:acme|campaign:spring|channel:flyer" lets any team member filter and find the right data. When a new account manager takes over a client, the tag structure makes onboarding seamless. You can also design branded QR codes in Canva for each client.
Sign up at scanely.io/register. No credit card required. Get instant access to QR code creation, campaign tags, and analytics.
Create a workspace for each client on Business or Lifetime Business. Invite editors or viewers, then use a campaign tag to group related codes.
For each client campaign, create separate QR codes per channel - one for magazine ads, one for flyers, one for bus stops. Tag each with the client name and channel.
Share QR codes with your design team to include in print materials. Once deployed, scan data starts flowing into your dashboard in real time.
Select the client workspace and download its branded 30-day PDF report. Export raw scan CSV for deeper analysis; the current workspace determines its scope.
A typical use case: an agency managing 12 local restaurant clients. For each client, they create separate QR codes for each marketing channel - table tents, window stickers, takeaway menus, and flyers distributed in the neighborhood.
Using campaign tags like "client:pizza-bella|channel:flyer-v1" and "client:pizza-bella|channel:flyer-v2", they A/B test flyer designs for each client. Monthly CSV exports feed into a Google Sheets template that automatically generates a client-facing report showing total scans, peak scan times, device breakdown, and channel comparison.
One client - a sushi restaurant - saw that their takeaway menu QR generated 3x more scans than their window sticker. The agency recommended doubling the takeaway menu distribution and eliminating window stickers entirely, saving the client money while increasing engagement. The restaurant saw a 25% increase in online orders within two months.
Read the workspace and reporting guide.
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